Business Development Maverick for the Helping Professions

Strategic thinking – Endless creative ideas – A love of technology.

If you would like simple, effective ways to connect to more clients and build the business you’d love, you’re in the right place.

Start, grow and scale your private practice with confidence.

With support from my online community and resources you can:

Scale Your Impact

I help you take your meaningful work to a much bigger audience from a place of integrity, authenticity, and service... so you can make a real difference. Simplify your processes and build recurring revenue for your business.

Have more time

Want more flexibility and freedom with your work? Whether you want to spend more time with your family or hang out on a beach sipping piña coladas, I’ll show you how to build a business that works for you.

Make more money

I support you as you to discover the tools, techniques, and strategies you need to grow your business while maintaining a healthy work-life balance. Anything becomes possible when you work smarter, not harder.

What does Build it Brilliant do?

Business Development Infographic for Build it Brilliant
Business Development Infographic for Build it Brilliant

There are literally millions of people who need your help, and that number is rising. Yet 3 out of 5 therapy/coaching businesses fail.

With the top 2 reasons sited for ending the practice being burnout and not being able to make the business side of things work.

I get it…

When I was building my therapy business I struggled to find ‘marketing’ or business development/support people. They were either too expensive or didn’t understand the needs of the helping professions.

And most therapists, coaches and health professionals rely solely on a 1:1 business model (which is literally the MOST expensive and demanding way to do business.)

In 2020 I had an epiphany, it turns out I am the person who has that knowledge and skills, so I decided to stop looking outwardly for an answer and build it myself.

Welcome to Build It Brilliant

Hear it in their words

Pippa Cossens


Catherine Pollitt


Natasha Alan-Williams

Somatic Therapist

Edith Vignal

Qualified Coach

How it works in simple steps

When strategy, creative ideas and technology come together magic happens.

Together we’ll simplify, automate and grow your business without wasting time and money on tech you don’t need.

Together, we’ll simplify your approach and set you on the path to success. I’ll help you create a business strategy that’s simple, effective and brilliantly you. 

Book your Strategy Simplified Review today and let’s get started.

Services Heading: Understand the Blueprint

The Blueprint helps you to work smarter rather than harder by demystifying the world of digital marketing and online solutions. It’s a guide to starting, growing and scaling your practice.

You can either read my book or take my strategy quiz.

Services Heading: Ongoing Support

By joining this exclusive membership, you’ll gain access to a wealth of resources, ongoing support, and a community of like-minded individuals dedicated to achieving their business objectives. The support and accountability you need implement the Blueprint.

Who do I work with?

Health Professionals

- Physiotherapists - Chiropractors - Osteopaths - Occupational Therapist


- Psychotherapists - Counsellors - Nutritional Therapists - Hypnotherapists

Qualified Coach

- NLP coach - Transformation coaches - Yoga teacher - Leadership Coaches

I’ve worked with people from various countries around the world

"In just 1 month of working with Zoe my Facebook reach went up by 3000%, she gave me the confidence and permission I needed to be me. Thank you Zoe"

Free Youtube Tutorials

With over 160 videos and counting, I am committed to providing valuable and comprehensive content that empowers you to excel in your business building journey and enhance the lives of those you serve.

On the channel, I believe in the power of knowledge-sharing and continuous learning.

That's why my collection of videos covers a wide range of topics, carefully curated to address the specific needs and challenges faced by professionals in the mental health and coaching fields. Whether you are an experienced practitioner or just starting your career, you'll find content tailored to you.

Don't forget to subscribe to our channel and hit the notification bell, so you never miss out on the latest content.

Together, let's grow, learn, and thrive as compassionate and effective professionals in the helping professions!

Scale your impact, follow your passion, and build a brilliant business you can be proud of.