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Working in healthcare, coaching, and the caring professions, we pride ourselves on helping others feel seen, heard, and supported. Yet when it comes to welcoming new clients into our world, many of us feel far less confident. Discovery Calls, (also known as Initial Consultations, Free Calls etc) —those first precious conversations—can…
If SEO were a house, keywords would be the foundation — and every other part of your online presence would be built on top of them.For health professionals and therapists, SEO might feel like a mystery or something that only marketing agencies understand. But in reality, it’s about one thing:…
Running a therapy, coaching or health professional practice can feel hugely rewarding - but also slightly overwhelming when you wear all the hats yourself. At Build It Brilliant, founder Zoe Thompson brings together strategy, marketing, technology and mindset to help practitioners build a business they - and their clients love. In…
Have you ever found yourself going in circles, wondering: “Who am I?” and “What do I/we do?” If you’re a health professional stepping into the world of business, this feeling is likely all too familiar. Transitioning your expertise into a strategic, scalable business offering can feel overwhelming – but you’re…
You don’t have to pay professional fees to get started with creating video for your private practice. Grab a smartphone, your creativity and this ultimate guide, and you’ll be amazed at what you can produce.Over the last few years, I’ve been sharing weekly videos on the Build it Brilliant YouTube…
https://youtu.be/r5AiGp6n6BsI was asked how you make an ebook to download and how I would do that.In the video I show you how to use Canva. Are there any pros and cons to using one or the other? I don't think so, I think it's personal preference, there are different templates…
https://youtu.be/3Ea8qSN0Jr8I have seen so many people dive into building an online course and they are quite resource heavy; it takes you quite a while to build said course and create it.So, if you haven't kind of considered what you're going to create you end up creating something that is boring…